Marketing

Product Marketing Manager

Ho Chi Minh City   |   Full Time

Job role:


We’re on the lookout for a product marketing manager to develop and execute marketing strategies to increase awareness and adoption of the product. Our ideal candidate is a passionate product marketer who loves to tackle challenges and always ready to learn new things.


Responsibilities:

 

  • Product Branding – Develop product positioning and messaging that resonates with targeted customers, build awareness among those customers to create product demand.
  • Content Development – Conceptualize and create educational content to adapt customers to new concepts in real estates investment
  • Market, customer, and competitive analysis - Be the expert on the customer, the industry trends, and the players in the market
  • Customer experience  –  Build and analyze the customer journey so that it can make customers happier in every stage as well as improve the conversion rate.
  • Community building – Generates buzz around the product within the current users/customers

Requirements:

We're looking for a smart, humble, hard-working talent who loves to learn and wants to take a challenge.

We don't have any strict requirements for your competencies. But if you have any of these below, it would be a plus point:

  • Have prior experience creating marketing plans encompassing strategy, customer research, competitive analysis, messaging, content, etc
  • Experience initiating and driving a range of GTM programs including webinars, social media, content marketing, etc.
  • Ability to effectively lead, inspire, and mentor direct and indirect reports
  • Strength in collaborating with cross-functional teams, including executive management, product management, operations, sales, and marketing

About RealStake & Infina.vn

RealStake Pte. Ltd was established in Singapore in 2018 and has subsidiaries in Thailand and Vietnam. Our team includes experts with many years of experience in real estate, finance, and technology.

RealStake is operating Infina.vn platform, an online investment platform that aims to democratize investment. We strive to use technology to disrupt the investment market to bring values and benefits to investors.



Infina.vn Team


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